"Won India's Biggest Foodie"
"Chicken Leg Piece"
Join the sensation. Work with the face of the most viral food trend across India and beyond.
Viral Hits
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Media
“The face of India's viral food revolution — covered by media from Mumbai to Manhattan.”
This Viral 'Chicken Leg Piece Man' Eats, Shoots & Leaves You Hungry
Over one million people in the world want a piece of Ulhas Kamathe who, in turn, only seems to want a piece of chicken leg.
The TikTok India Ban and the Star It Created
Millions watched Mumbai man eat chicken legs on TikTok before India's ban—and his stardom only grew from there.
Millions Watched This Mumbai Man Eat Chicken Legs on TikTok
Before the TikTok ban, Ulhas Kamathe became a phenomenon—his ASMR chicken content captured the hearts of millions.
The Man Famous for Eating Chicken on TikTok — Viral Videos
Ulhas Kamathe's mesmerizing way of eating chicken leg piece turned him into one of India's earliest food content megastars.
From Online Fame to Offline Business—The Inspiring Journey
The 'Chicken Leg Piece Guy' turned TikTok virality into a thriving real-world business, opening his own restaurant in Mumbai.
Ulhas Kamathe Launches New Restaurant in Ghatkopar
Life after TikTok — the Chicken Leg Piece icon opens a restaurant that promises a feast for all non-veg lovers in Mumbai.
Who is Ulhas Kamathe? The Social Media Star Behind the Legend
A deep dive into the life, journey, and unstoppable rise of the man who made chicken leg piece a national obsession.
How To Work
With Me
Viral Food Reviews
Send your best dish. If it passes the test, millions will know. The iconic 'Chicken Leg Piece' stamp of approval guarantees massive footfall.
Brand Endorsements
From spices to beverages, integrate your product seamlessly into the most engaging food content on the internet.
Live Appearances
Restaurant launches, food festivals, or fan meetups. Bring the electric energy of the 'Chicken Leg Piece' man directly to your venue.